“Into Pilates?” That’s the question that popped up on my phone a couple of weeks ago. “Well, yes,” I thought to myself and clicked on the headline. Another thought that ran through my mind while I was waiting on the page to load was “How do you, Google, know that I am into Pilates?” But […]
View PostHelp! My studio website can’t be found on Google: SEO techniques to boost local rankings

How do you get more people to find your website? You have heard about the importance of SEO for your studio website. But did you have the time to figure out what exactly SEO is or what local SEO ranking factors are important for your business? When I talk to Pilates business owners many of […]
View PostProfessional Email 101: How to Use Gmail to Manage Your Domain-Based Email

One of the most important forms of communication today is the email. I receive dozens of emails every day, same as you, I am sure. As a Pilates teacher, email is hands-down my preferred way of communicating with the clients. I can’t answer texts or pick up the phone when I am teaching. I do […]
View PostBe Brave: How to Launch Your Own Pilates Product

“When I was at the studio getting certified to teach Pilates I was on the apparatus all the time. There were also so many people going in out and using the same equipment that I did. I was kind of grossed out that I had to use the same Pilates loops that everyone else did. […]
View PostBest of 2016: Pilates Resources You Should Not Miss

Ever since I was a little girl I always had a tradition of a thorough clean-out before the end of the year. I would empty out all of the drawers, go through all of my papers (and I had a LOT of them because I was growing up in the stone age without PCs) and […]
View PostHow to Maximize Your Website Potential – TrueBalancePilates Video Review

Before we start talking about website I wanted to talk to you about Pilates. Teaching Pilates, to be precise. When you are teaching a private or group Pilates session you are constantly guiding your students through the workout. Knowing the mechanics of each move is important but learning HOW to use the body to MAXIMIZE […]
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